Reflection on Online Immersive Websites Presentation

Online Immersive Websites

On the 27 April 2016 each person in the group was expected to produce a presentation on what they believe to be an immersive website. We had to conduct research to find 5 different websites in which fitted the task. Once all 5 websites were picked we then had to create a visual presentation and deliver a professional standard presentation. I believe that my presentation went extremely well on the day. I felt that I really understand what an immersive experience are now.

Researching I found interesting as you stubble across many weird and wonderful things. It was evident that some people used the same websites as others. For instance, in mine I used the Latvian Holocaust Mueseum and I think a few others did too. I personally don’t feel this was an issue as it must be affective and must showcase that it is a very engaging and immersive website. I wish looking back now, I picked some of the other websites I had seen when conducting research as people may not have come across them before.

I only used my presentation as a visual aid, there was only bullet points to back up what I was talking about. Lots of images where used within the presentation. I really took on board all the information gained in the previous sessions about how important it is to know your content, how to present well and how to create a PowerPoint slide which isn’t to heavy for the audience. This is my presentation. Click on the link if you want to see.

Immersive Online Experiences – Copy

The main thing that I feel stood out on my presentation was the fact I incorporated screen recordings. Each screen recording was done before the presentation. The screen recordings where of each website, I recorded myself moving around the screen, clicking and hovering over key parts of the website. This was done so that I didn’t have to rely on the hyperlinks and the internet connection to load each page. Especially, within the location we were in, is not a reliable space for internet connections and fast broadband. The screenshots allowed me to not have to jump in and out of the presentation, this allowed me to deliver a much smoother presentation with no hassle. There were limitations in doing this. It didn’t capture sound bites when on the website. The sound would have given the moving image more of an impact. This was not the end of the world because it allowed me as the presenter to talk and explain things without getting distracted. I didn’t feel that I needed a script or cue cards as I really planned out in my head what I wanted to say. I feel that it comes much more naturally when not using aids. As I had practiced I didn’t feel as nervous or anxious to do the presentation. Also it was a very fun task which made things easier.

I really enjoyed this task and the overall brief as it allowed me to full understand what immersive means. In the other section of the brief it really allowed us to use content we found interesting and produce an interactive and immersive online presents. This was really enjoyable and stimulating. I feel the research into immersive online websites really helped with this section of the task as it allows us to see first hand what has already been produced and what the most common elements to making an interactive website succeed and draw viewers in, whilst keeping them engaged with the content. Over the next few years I hope to carry on developing a creative flair to my work as it makes the work so much more alive. These skills learned will be evident in my work from now on because I have to consider, who and where I want my content to be seen. If it is done well then it will help me to become trusted and more well known.

 

Developing the Brand Identity Further

If I was to continue to develop my Brand identity further, I would;

  • Make the CM flow better, by getting rid of the centre part of the M graphic
  • Make the M Graphic Just black instead of having the same graphic as a tire.
  • Consider different fonts and look at more colours

I think for my first attempt the brand is of a high quality but with these changes it will make it more simple and visually more professional.

Digital Versions of My Sketches

After coming up with some ideas, I then produced digital versions so see how well they came out. There where designs that didn’t look good at all when I produced hem and others looked more appropriate for the task.

The Bad attempts 

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This one looked wrong and didn’t seem to be a brand that would be catchy or remember-able. As I didn’t like the digital version I ruled it out and decided to move on.

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This next design was a complete failure as I tried to create an Additions logo. This used typography as well as a picture. This would not be a brand identity as it is too much and at different sizes will become unreadable and not good at all.

I ruled this one out and decided not to try and develop it further as it wasn’t going to become my brand.

OK Brand Ideas

Screenshot (8)Screenshot (12)

This logo was better then the ones above, however I didn’t feel it was creative enough. It is very basic and not that what people will remember. My design has to be more creative and so that I stand out amongst others. This logo was that what reflects that to what’s already out on the market. Journalist generally just have there names simply done. I want to push boundaries of what is the normal for people in the Journalism field. The second logo with the black, white and yellow is designed that way as these are my sporting colours. In both of these logos i have designed each letter used in Illustrator.

My favourite brand ideas 

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This design is my favourite by far. it really reflects me. The ‘C’ and the ‘M’ are made from wheelchair tires. This is key as i am disabled  and not ashamed to represent this aspect of my life. The wheels are symbolic as they showcase my personality. The chair transports me around but I am the individual. some people say they don’t want to be defined as a wheelchair user but I see it that its a part of me and why be ashamed.

This design is the building blocks which i want to work from. I want to make it flow better and to make the ‘M’ a continuous flow. The ‘M’ to me looks to much like the McDonalds ‘M’. This could get me into a legal issue if kept this was so by making it flow better and get ring of the central piece of the ‘M’ will help to make it less like the McDonalds brand. The brief states it must work in colour as well as black and whites. My chosen colour scheme will have dark reds or golds.

Reflection on Camera Framing and GV’s

In the session, we paired up and was told that we had to go showcase the skills learned from the previous sessions. We both had to frame different angled shots and had to do an interview each.

Some of my shots I felt where fairly strong. I just didn’t get enough angles. We were asked to shoot each shot for 10 seconds each. This is incredibly important when editing. As i’m in a wheelchair, I personally found it challenging. this is because if I used a tripod my chair would knock the leg of the tripod. I also couldn’t get close enough to operate the camera. I ended up doing the task handheld. This wouldn’t be good enough quality if required in the field of work as the camera doesn’t stay static. The images where over exposed and didn’t come out as planned. However, if an image is darker then you can lighten it up. But if an image is too exposed than the detail in the image maybe lost.

These are a few of my shots

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This is a shot of how I would interview. I used depth of field to blur the background out

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General View – Of subject writing

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General View – different angle of subject writing

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General View – Trying to pull focus on from the tree and the subject

 

Reflection on Emily Bell

Emily Bell is a significant influence in the journalism industry, she currently works at the Columbia Journalism School in New York City as the Director of the Tow Centre. She has had a very interesting and successful career over the years. Working for some of the most recognised media organisations around the world. From the Observer to the Guardian. Her career at the Guardian extremely successful and she spent two decades, writing and coming up with new platforms to what news could be used on. In 2000, she pioneered the mediaguardian.co.uk and became editor-in-chief of Guardian Unlimited a year later. She developed multiple of different ways to reach audiences on a digital platform.

Open Journalism has evolved over the years and is becoming incredibly important. Emily Bell has done so much towards the developments, for instance:

  • Creation of a two-way relationship between readers and the media – This allows audiences to leave comments, get involved and be a part of the news (building rapport). This is as important in today’s society as the world is online driven. People spend so much time on their phones, laptops and many other pieces of technology. By having a two-way relationship help to give the audience a voice and give them an immersive experience.
  • Online storytelling techniques – websites, social media, blogs etc. navigation, colours, content all play an important part in the success of a storytelling website.

The Independent Traders Struggles in Hull

On Wednesday the 16th of March, a friend messaged me about a Facebook message that she had seen. the was message was posted on that day by the owners of the Panini shed in Hull

IMG_0300.PNG After, seeing this Facebook message, I thought that it was incredibly important to stand up for those who own independent businesses in Hull. I planned to do this by allowing them to explain how it made them feel, how angry they are and what the public think of the councils decisions.

The next day I prepared the PTC scripts, both intro and outro . I also rang the Council to try and get a quote from the based on the story. This would balance out the story and wouldn’t appear to be as bias. The outcome of the phone call was that the department I needed to talk to was closed and that I need to ring back in the morning. Before the phone call ended the woman on the other end of the line said that it would be doubtful they would want to comment.

Not long after the phone call, I went to spend a bit of time with my family and watched some rubbish on TV. As i got bored I then went onto the Hull daily Mail website and came across an article that they has recently published a few hours ago on the story, I planned to cover.

This was the Hull Daily Mails coverage – click on the web link to go to the article

http://www.hulldailymail.co.uk/Shed-takeaways-sad-make-way-new-Caffe-Nero-St/story-28942380-detail/story.html

 

 

Reflection on Adobe Audition

Working with Adobe Audition.

When working with sound it is imperative to listen to what you’re recording If not you won’t notice the problems until you listen and it could be the thing that makes or breaks a product outcome.

When practicing with different mics there were different issues identified when listening to the audio back. The types of problems consisted of holding mic problems like movements, tapping on the mics and in general lack of practice. This can be avoided with more practice. Also noise problems were noticed as noise can be anything from wind, traffic, room noise etc. If an area is busy or noisy it may be best to find somewhere else when filming sound. This will help to create better high standards sounds. However, if this is an issue to find a different area there are noise reduction techniques on different editing software’s. For my project I will be using adobe audition/ Pro tools.

What to do if the interviewer is louder than the interviewee?

Can record separately using this software. Making sure the output that is capturing the interviewee is the most important as I may not get a second chance to record what is needed. Also waste time and could result I a bad product. I can dub myself later on and merge the tracks in editing.

As a journalist there are things I need to consider and look out for. Such as:

  • The signal to noise ration – look out for handling noise and background noise.
  • Stereo and mono. Need to know the difference. Important to understand the software.
  • Find a bit of space (background noise) – highlight, effects – noise reduction – capture noise – print.
  • Always wait for 20 secs before beginning to record. This is then your noise print.

Process to cleaning up a file/track

Firstly, open the software and go to file import – then select the files required

When the correct file is selected make sure that both channels on the track are open. To do this go to edit – extract channels – to mono files. Once do manipulate the left channel.

The to start manipulating there are many things you can do to clean up a track’

Highlight the parts of the track that are irrelevant or useless to the final product and delete

If a piece of sound is really loud. Select the track and go to effects and select the option normalise this will make all the track similar in volume

If a file is done by a Fostex mic then it is important to extract channels to mono files.

If a piece of sound is too quiet select the track go to effects and select the option amplitude.

Once the track sounds that of a high standard then it is important that you export the file. Save as a WAV file.