Digital Versions of My Sketches

After coming up with some ideas, I then produced digital versions so see how well they came out. There where designs that didn’t look good at all when I produced hem and others looked more appropriate for the task.

The Bad attempts 

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This one looked wrong and didn’t seem to be a brand that would be catchy or remember-able. As I didn’t like the digital version I ruled it out and decided to move on.

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This next design was a complete failure as I tried to create an Additions logo. This used typography as well as a picture. This would not be a brand identity as it is too much and at different sizes will become unreadable and not good at all.

I ruled this one out and decided not to try and develop it further as it wasn’t going to become my brand.

OK Brand Ideas

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This logo was better then the ones above, however I didn’t feel it was creative enough. It is very basic and not that what people will remember. My design has to be more creative and so that I stand out amongst others. This logo was that what reflects that to what’s already out on the market. Journalist generally just have there names simply done. I want to push boundaries of what is the normal for people in the Journalism field. The second logo with the black, white and yellow is designed that way as these are my sporting colours. In both of these logos i have designed each letter used in Illustrator.

My favourite brand ideas 

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This design is my favourite by far. it really reflects me. The ‘C’ and the ‘M’ are made from wheelchair tires. This is key as i am disabled  and not ashamed to represent this aspect of my life. The wheels are symbolic as they showcase my personality. The chair transports me around but I am the individual. some people say they don’t want to be defined as a wheelchair user but I see it that its a part of me and why be ashamed.

This design is the building blocks which i want to work from. I want to make it flow better and to make the ‘M’ a continuous flow. The ‘M’ to me looks to much like the McDonalds ‘M’. This could get me into a legal issue if kept this was so by making it flow better and get ring of the central piece of the ‘M’ will help to make it less like the McDonalds brand. The brief states it must work in colour as well as black and whites. My chosen colour scheme will have dark reds or golds.

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FINAL HEADLINE FOR INFOGRAPHIC USING ILLUSTRATOR AND PHOTOSHOP LIGHT WORK

Before, I began I familiarized myself with the processes using a smaller amount of letters. This process took me a while to get the grips of but the end product looked of a high standard. This to me was a technique that was transferable to other pieces of my work. This allows me to uses the skills to improve and develop my creative flare.

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For my info graphic design I will be representing the Paralympics from London 2012 using key data along the way.  The word Paralympic is very under rated in accordance to that of the Olympics therefore I wanted to make it stand out and have a bold and eye catching impact for viewers to take notice.

First of all I started of in illustrator and developed the key shapes of each letter, along the way making sure that there were no over hang. To make sure that there was no over hang I clicked (CMD + Y).

para

I then added colours into each segment of the letters, I decide I wanted to use gradient and as I was transferring it to Photoshop I knew I could add colours in using overlay so at this moment kept it blacks and whites. This makes areas dark which will be unseen in the final product. Once this was done I then added texture stroke lines into the letters, this creates more depth to the product.

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After putting it into photoshop, I then worked on the letters even more creating layers and new folders, this helped to keep it organised. The first folder created was the background layer, the background of choice was black this helped the dark areas to blend in, creating the contrast. I then created another folder for text light this is where I used the pen tool and selected points in the letters to create shapes. Once enough selections where made I then clicked the black pen tool and selected them so that they were all highlighted.

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Once this section of the process was complete i then started on creating directional lines, from the first attempt i gained the knowledge on how to achieve the same style. this skill was transferred into my new project once all the directional light layers were in place the project looks like this.

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the next stage of my process was to add curves, to the text the brought out and emphasised the curves within the shapes. This gave the graphic a different element.

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other stages of the process included, adding colour layers and adding orbs. this made areas of the text stand out and shine. This is symbolic as it could have connotations to the athletes themselves as they all shined to get to the worlds competition and represent there country. This is a proud moment for all individuals that participated and would be the highlight of there life whether they win or not.

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The end product in my opinion works really well and definitely stands out. There are things that i would like to have done better but for only my second time using this technique i am really impressed how well I’ve picked it up. This skill will help me to create other high professional products.

End product

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Practice on Technique using small amounts of letters

Before starting my infographic I wanted to learn a technique that I had recently seen, it uses illustrator and photoshop with light work. I wanted to use this skill once I have had a practice as it is a transferable skill that looks impressive.

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In Illustrator, i created letters using shapes. Once the letters where created and all looked fairly uniform, I then inserted the gradient colours and set it to black and white. The dark areas will blend into the background once in Photoshop.

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When in Photoshop I created two different folders and inserted layers in each one. I renamed the folders one called background and the other text light. I set the background to black on a layer and moved on the text light layer, and started to use the pen tool to start picking points with in each letters.

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Here I was using the path finder tool then clicked the centre point and clicked Alt and it deleted the anchor point then I could move on to the next point. This part of the process I struggled with as I was unsure how to delete the anchor points.

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After, the is stage i then moved onto adding in directional light

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In the image above, I used the select tool and made a rectangle shape filled it with white. Place them around my text. i placed a filter over the top of the rectangle shape called gaussian blur.

In the images above show the type with colours added in this makes it look shiny and adds much more depth. i added different yellows and oranges and used the burn tool to darker areas.Screen Shot 2016-01-14 at 20.57.21

CATS – Milestone in History (BBC Radio Broadcasting)

In semester 1 we had a session based around the milestones in media and what we were required to do for the task. Each student had to pick an event in history that was a massive milestone in media and what impacts it had on journalism. Then had to produce a presentation of the chosen topic and present. To do this task huge amounts of research was required as the presentation had to be 10 minutes long.

For this task, I have decided that the topic I will focus on will be the BBC radio broadcasting milestone. This is because it had a massive impact on the media but in particular the effects it had on journalism.

I have conducted research to gain a better knowledge of the subject, underneath these are some of the weblink and sources used to gain information for the presentation

Also when it comes to presenting, I am not the best so as a contingency plan I will create cue cards which will be of help when presenting. key start points will be used to help me remember where I am at when presenting. Also a script will be produced so I can revise what I am going to say and try to retain the key information.

My cue cards – On the back will have key bullet points for discussions 

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My script

Hi my name is Chelsea sparke and today I have chosen to talk about the BBC History in radio broadcasting. This is because I feel it has had a massive impact on society and how news is given to its audiences.

Firstly, there are so many different types of radio broadcasting, from commercial, to public, satellite and so many more.

What is radio broadcasting?

Radio broadcasting is a one-way wireless communication, over radio waves. This is deliberate done to reach a wide audience.  Informing them on topics and to give out latest information, like if any accidents have happened in the local area

Commercial broadcasting,

Commercial broadcasting is privately owned, this style of broadcasting uses advertising to fund there broadcasting operations for a profit. Commercial broadcasting on the other hand is TV funded by paid advertisements and contain advertisements during the TV or radio times.

Public broadcasting

Public broadcasting is TV, Radio, etc. funded by an official or governments, with No paid advertisements.

Satellite radio

Satellite radio is broadcast via a communications satellite that gives it a wider broadcast range. Satellite radio has a variety of broadcasting channels that air commercial-free music.

As we take a look at the background of the BBC radio broadcasting history we see massive developments and milestones which allowed radio to become what it is today.

In, 1922: 14 Nov: BBC start daily broadcasting on 2LO. The BBC was funded by radio set manufacturers.

And in 1967: On 30th September, BBC radio reorganisation launched Radio 1,2,3 and 4. Next came 1973: Birth of commercial radio

1988: Radio 1 launched on FM
1988: First commercial station ‘splits‘ frequencies (broadcasting different stations on FM and AM

1992: Launch of RAJAR, a body jointly funded by commercial radio and the BBC, giving industry-approved listening figures for all subscribing UK radio services

The BBC is funded by the publics who have TV licenses, the BBC uses the income of the licence fees to pay for its TV, Radio and online services. Also includes the additional costs, which include; digital imagery, investments in new technology, running costs and the collection of the licence fees.

Each household pay a average annual cost of a colour television licence = £145.50. However for a black and white television it is cheaper as annually it is about £49

  • Per month each household pay around £2.08 on the different radio stations-
    • This include BBC radio 1,2,3,4,5,6,7 BBC local radio

Political and social impacts

Defamation of character

Broke Laws

Social issues that have been issues in radio representation of gender, age, ethics, copy right infringements, taste indecency

Example – In radio there have been lots of instances were taste indecency has occurred :-

On BBC Radio 2 there was a very serious intendant that took place on Saturday 18th October. A series of voice messages was left by comedians, Russell Brand and and TV presenter Jonathan Ross, on the episode, Brand and Ross called Andrew Sachs as a guest to interview on-air, when he failed to answer the phone, they are heard leaving a series of lewd messages on his answering machine, including comments about Brand’s relationship with Sachs’s granddaughter, Georgina Baillie

Because of this they were sacked and was taken off air. Only recently been allowed back.

Another example Case Study (Australian radio DJ’s) prank call to hospital Kate Middleton was staying in.

The Australian radio DJ who made the prank call to the London hospital where the Duchess of Cambridge was being treated during her pregnancy has resigned. There were two radio Dj’s involved one pretending to be the queen and the other pretending to be prince Charles. The nurse that took the

Mel Greig accused radio station Southern Cross Austereo of failing to maintain a safe workplace, as the international furore that followed the royal hoax saw her vilified in media across the globe

Regulatory bodies – Ofcom, ASA

Radio broadcasters where took of air

Show video

Radio 1

  • The remit of radio 1 is to entertain and engage a broad range of young listeners with a distinctive mix of contemporary music and speech. The demographic it has is 15-29 year olds. However they provide some programming for the younger minds (teenagers). They state they offer a range of new current music, supporting emerging artists. They are more prone to broadcast and help publicise those from the UK.

Radio 2

  • The remit of Radio 2 is to be a speech service also having mixtures of music aired, this has a broad demographic audience, appealing to all age groups over 35. this radio station states that it should be entertaining popular music programmes and speech-based content including news, current affairs, documentaries, religion, arts, comedy, readings and social action output.

Radio 3

  • The remit of Radio 3 is to offer cultural programming and a mixture of different styles of music this is done to engage and entertain its audience. Around its core proposition of classical music, its speech-based programming should inform and educate the audience about music and culture. Jazz, world music, drama, the arts and ideas and religious programming should feature in its output. The service should appeal to listeners of any age seeking to expand their cultural horizons through engagement with the world of music and the arts.

Radio 4

  • The remit of Radio 4 is to be a mixed speech service, offering in-depth news and current affairs and a wide range of other speech output including drama, readings, comedy, factual and magazine programmes. the package should appeal to listeners seeking intelligent programmes in many genres which inform, educate and entertain.

Final I thought this was a good topic to choose as, many things have changed over the years and it has influenced how society gets the data and to what has caused problems for the broadcasting industry.

Thank you for listening

 

Reflection on Pathfinder

In todays session we had a tutorial/ workshop on how to use the pathfinder tool in Adobe Illustrator. This task-required use to follow the process of the task step by step from what the tutor was doing.

The followed (step by step) process included.

  • Opening illustrator, create a new art board, landscape orientation and A3 page size.
  • Window pathfinder
  • Type text, increase size, change font (perpeptuer)
  • Object, expand to turn it into a graphic
  • Right click and ungroup type, allowing you to move them individually
  • Move the D into the E
  • Place a line cutting through the d
  • Then select the d and the line and divide using the pathfinder tool
  • Right click, ungroup and then you can drag the end of the d away from it all and then delete it
  • Select all of the shapes and click unite on pathfinder
  • Change colour of shape
  • Select gradient tool
  • Drag out radiance and transparency boxes
  • Select pen tool
  • Create a shape
  • Use black arrow to select type, copy it
  • Shift and select all of it and click intersect

screen shots of process

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The product ended up looking like this

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By learning how to use the path finder tool it has open up more ways that i can create a visual and dynamic imagery. I could use this within my own practition as i could but up the layers and shapes. This task I found really simple and not difficult to follow.

Information Graphics Statement of Intent

After, conducting relevant research to the task. I then had to come up with a theme/topic to focus on for me to make my own infographics. This was an opportunity to mould the task to my interests which is Sports – Disability Sports. I collected lots of different types of research to help me with facts and statistics for this task.

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The topic choice I picked for my assignment is to look at the results of the 2012 London Paralympics and how different countries did in terms of talent and how many athletes they brought over to compete.

For this task the research will be collated an made into different images, short and snappy statistics or sentences. Also into charts, graphs ect. However, putting my own spin on them to make them something more advanced, in comparison to the everyday simple ones that can be seen.

I have decided to use the colours of the nations within the images and the background presented on to be (Black). This is because it will look more formal and will help to make the colours pop on the page. It also will make  it look clean and professional. The font colours will be (White and Yellow) this is to contrast and juxtapose the background, making it stand off the page.

finally, I will try out different things, to see if they work and if they don’t and identify what i can do in order for it to be better and give the audience a good experience. Things, I have to consider: What is the best data? What will the audience want to know? What may be important for the audience to know? What is the best ways to present the data? By considering all this i will then be able to make something that will be of a high standard.

 

Reflection on Layers and Layer-Masking

In the last session, we had a workshop session and tutorial on layer masking and layering images. I personally really enjoyed this session and found it really productive. The skills I learned today are really useful to know and as a practitioner could adopt these to help create graphics that are unusual and effective. these could back up a piece of text and shows the creative side to journalism and digital media.

In this session, i created a blend using layer masking of two famous icons. these were Barack Obama and Jack Nicholson

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After Image

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Another image blend of two images was of a frog and some orange peel. To enable me to do this I saved two images from the web and placed them into photoshop, once these were in i then scaled them up to the size that i wanted. I also duplicated the frog layer so that i had two separate images of the frog.

Before images

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After

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Finally, we were given free reign to pick and layer mask images of our choice. For this i picked the images of a spatter pattern, a pistol and Brad Pitt.

Before Images

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After Images

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When doing this task i follow a process in order for me to do layer masking correctly:

  • I found two images that I wanted to work with
  • I saved them to my hard drive
  • launched photoshop and made a new canvas (changing the presets to international paper clicked to get A3 paper size
  • Then I went to file, place (to import images onto the canvas)
  • If I had a scaling problem, I would have to resize the images

(Cmd+T= free transform mode)

  • In the layers pallet, i have the opacity option if required to help make sure that the images match up by dropping the translucency down on the top layer.
  • Then in the layers palette go to the bottom click on add layer mask on the top layer in the stack.
  • then i went to the paint brush, bringing the flow down to help control what happens,  also turning on the airbrush
  • I then made sure that the colour pickers were set to black (hides) and white (reveals)
  • I then played around with the image to see what i could do with it
  • if colour corrections needed to be done i then went to image, image adjustments, hue and saturation and match up the colours required

I will be able to employ this technique when doing data and information graphs, this will allow me to make more advanced images that will have the required affect on the audience. I also could use this technique when ever I wanted as long as i didn’t lie to the audience. I feel that this technique is more ethical and moral, then changing the appearance of a face or body structure. However, it also depends on how you use the tool. I think it is good for the creative aspect but i would be really careful in my own work to how far I push it and what images I may consider.

Personally, I still believe that there is a fine line to what is acceptable when using any editing softwares as we are manipulating the audiences, we are also manipulating reality by changing the images. This tool could be very fun and could create some really amazing things for my projects.