Hierarchy in Page Designs

Hierarchy, controls how the audience view your content. If designers use this they will control the types of readings the content gives off. The preferred reading is how the designer wants the content to be seen. This is one of the most important aspects in editorials. ‘Hierarchy based on type is usually shaped by relationships of visual texture and tone; that is, letterforms, words and lines of type come together to form different tonal values and varying characteristics of patterns or texture’1.

Depending on all aspects of type designs, has an affect on how visually appropriate the design is. Designers, change things like the scale, weight, fonts and spacing’s. But if the readability isn’t there then people reading will have issues taking in the data given. This makes and breaks page designs. It has to be an important part of the designers thoughts when designing something. If not, then the design will lose credibility and people will not view it as its then an unreliable source. Colour’s help page designs have an aesthetically pleasing appeal, making people get drawn to the page. Colour’s act as guides, they help navigate peoples eyes around the page. Headlines, stand firsts and pullout quotes will always be in a larger font to the body copy as these are really crucial to the page design.

These skills I will try and incorporate in my own work, this will help me to create a document that reflects a high professional standard. Also allow me to show my understanding of the importance of how layout, hierarchy and colours play a role in the overall affect and visual aethethics of a design.

  1. http://www.smashingmagazine.com/2013/02/creating-visual-hierarchies-typography/
  2. http://www.journalnow.com/opinion/editorials/education-hierarchy/article_38b192eb-73d6-57e7-b90a-02f871be64bc.html

News Exercise One

A former marine dies after two cars have been involved in a collision on the A45 earlier today. 

Sgt. Jack O’Neill said: “he has been identified as Gary Jones, 28, of Centreville.

Emergency services attended the scene, including the fire bragade, ambulance and police.

Hull police constable Pete Johnson said: “The crash occurred about 10.15pm.”he was at the scene.

The cars involved were a Mini Cooper and Mercedes SUV. Both car had substantial damage. 

Sgt. O’Neill said: “The three people in the SUV were all males.” He added”All three are 17 and received minor injuries.”

Copyright Infringement (Issues within the media)

At the the International Journalism Festival in Perugia on Saturday 9 April, experts spoke about the copyright aspects news outlets should be concerned with when using user-generated content.

Copyright plays a key role into how people should approach using someone else’s work. This could be from pictures, videos or anything else that is produced by an individual. It is important that people take ownership of their work and it is morally wrong from people to take it and use it for there own personal gain.

Trust is vital between a journalist and their sources as it puts the source at ease and makes them more willing to grant permissions to use their works.

“If you’re trying to create trust and build a relationship with your sources or the community, treating creators of material fairly is important.” stated Mr Adam Rendle, senior associate at international law firm, Taylor Wessing.

Rendle also pointed out the four C’s of using eyewitness media from social networks: control, credit, cash and conversations. This is what people want for their works.

There is many examples of where copyright has been breached;

There was a copyright infringement that was upheld by Pharrell Williams and Robin Thicke by their 2013 hit ‘blurred line’. In a court of law they ruled that, they breached copyright. As there track was too similar to Marvin Gaye’s 1977 hit.The Gaye’s family spoke publicly to the press stating ‘they want all sales to be put on hold till the issue has been resolved.’ The outcome of this was that they had to pay a large fee of 7.3 million to Mavin Gaye’s family members.

Sirius XM record label was also in breach of the copyright infringements as they used music from ‘The Band Turtles.’ A lawsuit was filed by the band members Flow and Eddy. The suit asks for more than $100 million in damages.

Bibliography

Associated Press in Los Angeles (2015) Pharrell Williams and Robin Thicke to pay $7.4m to Marvin Gaye’s family over blurred lines. Available at: http://www.theguardian.com/music/2015/mar/10/blurred-lines-pharrell-robin-thicke-copied-marvin-gaye (Accessed: 21 April 2016).
BBC (2015) Pharrell Williams denies blurred lines plagiarism claim. Available at: http://www.bbc.co.uk/news/entertainment-arts-31746199 (Accessed: 21 April 2016).
Ciobanu, M. (2016) ‘Can I use your picture?’: Copyright advice for working with eyewitness media fairly from #IJF16. Available at: https://www.journalism.co.uk/news/-can-i-use-your-picture–copyright-advice-for-working-with-eyewitness-media-fairly-from-ijf16/s2/a628045/ (Accessed: 21 April 2016).
Flo and Eddie v. Sirius XM radio: Have Two Hippies from the 60’s just changed the course of broadcast music? – office of copyright(2014) Available at: http://copyright.nova.edu/flo-and-eddie-v-sirius-xm-radio/ (Accessed: 21 April 2016).
Sisario, B. (2014) Suit follows a win in court over Sirius XM. Available at: http://www.nytimes.com/2014/10/03/business/media/suit-follows-a-win-in-court-over-sirius-xm.html?_r=0 (Accessed: 21 April 2016).

Citations, Quotes & Annotations

Associated Press in Los Angeles (2015) Pharrell Williams and Robin Thicke to pay $7.4m to Marvin Gaye’s family over blurred lines. Available at: http://www.theguardian.com/music/2015/mar/10/blurred-lines-pharrell-robin-thicke-copied-marvin-gaye (Accessed: 21 April 2016).
(Associated Press in Los Angeles, 2015)
BBC (2015) Pharrell Williams denies blurred lines plagiarism claim. Available at: http://www.bbc.co.uk/news/entertainment-arts-31746199 (Accessed: 21 April 2016).
(BBC, 2015)
Ciobanu, M. (2016) ‘Can I use your picture?’: Copyright advice for working with eyewitness media fairly from #IJF16. Available at: https://www.journalism.co.uk/news/-can-i-use-your-picture–copyright-advice-for-working-with-eyewitness-media-fairly-from-ijf16/s2/a628045/ (Accessed: 21 April 2016).
(Ciobanu, 2016)
Flo and Eddie v. Sirius XM radio: Have Two Hippies from the 60’s just changed the course of broadcast music? – office of copyright(2014) Available at: http://copyright.nova.edu/flo-and-eddie-v-sirius-xm-radio/ (Accessed: 21 April 2016).
(Flo and Eddie v. Sirius XM radio: Have Two Hippies from the 60’s just changed the course of broadcast music? – office of copyright, 2014)
Sisario, B. (2014) Suit follows a win in court over Sirius XM. Available at: http://www.nytimes.com/2014/10/03/business/media/suit-follows-a-win-in-court-over-sirius-xm.html?_r=0 (Accessed: 21 April 2016).
(Sisario, 2014)